One should rather say that the BBC negotiators are too soft, not to say stupid. BBC clearly is a state enterprise, the 'independent' status is a sham. So central government is in charge and should set pay policy. Same can be said for 'independent' Universities.
Also poor personnel policies: to see what the right price for Lineker is one should open the books for applications, at £200000 for starters. Interview candidates, including Lineker is he wants to apply for his job. Possibly hold beauty contest on TV and let viewers select the winning applicant - do this every 2 years to keep fresh faces on TV.
Gary Lineker's agent says BBC pay gap may be caused by women using female agents who are 'not as tough'